Brian Armstrong on “Share a piece of lore about yourself”

He shared a struggle he faced during the early phases of Coinbase. It’s a long post, so I’m linking it here for reference .

He ends the story with this,

It’s a great testament to how constraints breed creativity, top talent matters in startups, and teams are often capable of more than they think when there is no other option. Most products that succeed have early moments like this, where someone has to step up and make a play on the field that defies all the odds. As we face new challenges and deadlines across our many products, I always look out for who on the team is ready to step up and make the game-winning play on the field.

I do recommend that you read his entire post.

~ updated at: 2025-07-09T03:25:54.394Z